McEntire announced her new business venture during a concert Friday night (November 26) at the Choctaw Grand Theater in Durant, Oklahoma. Chief Gary Batton from Choctaw Nation joined Reba on stage for the announcement saying, “We’re thrilled to pieces because it’s going to be right downtown Atoka. It’s going to be called Reba’s Place and it’s going to be in the old Masonic building. Y’all know where that is if you’ve been to Atoka.”
Reba added, “We’re really tickled, we’re very excited about it. It’s going to have great food, family atmosphere, a bandstand in there where we can do a little pickin’ and grinnin’ and singin,’ and we’re hoping by the end of next year, around September 2022, around that sometime that we’ll be ready for serving you guys to come up and see us.”
Chief Batton said, “We are partnering with the greatest female country singer of all time to bring Reba’s restaurant to Atoka, Oklahoma.”
McEntire shared a video of their announcement on Instagram and revealed that Reba’s Place “is formed in partnership with the Choctaw Nation of Oklahoma and the City of Atoka.”